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andrea
rossano

Salesforce Admin, Training Content Creation,
Business Analysis, Web Dev, Customer Support

ABOUT ME

I'm Andrea, a Salesforce Professional with a 5-year extensive hands-on experience in configuring, implementing, and maintaining Salesforce solutions. I also specialise in developing training content to empower users and enhance system adoption.

Beside my CRM and E-Commerce expertise with Salesforce and HubSpot,

in recent times I have extended my focus toward Web Development.

Throughout my entire career I have been consistently involved in roles encompassing Customer Service, Support, and Success for various industries. My first approach to Salesforce was as an end user at Meta in 2019, supporting their advertisement products through Service Cloud.

At the beginning of 2022, I was invited to join Salesforce's Service & Sales Cloud Technical Support Team in Dublin, where I managed customers' inquiries from initial evaluation, to final resolution, regularly updating customers on progresses, sharing valuable documentation, feedback, and best practices.

Halfway through 2023 I moved to Germany to work as a Salesforce Instructor, where I contributed and supervised a Salesforce Admin & Consultant course content development, helped training 180+ students, guiding them through customised real-world scenario projects, technical troubleshooting, and soft-skills enhancements.

Originally from Trst / Trieste, a very nice city by the sea and on the border with beautiful Slovenia, with a strong Mitteleuropean identity, I lived in Ireland (both Belfast and Dublin) for 4 years before moving to my current location in Köln / Cologne (Colonia Claudia Ara Agrippinensium for its close friends).

Beside all things tech, I am an avid music fan and a guitar player myself, a reader (mostly history, sci-fi, language, culture, and art stuff). Travelling and hiking are other passions of mine, growing in a place blessed to be at the crossroad between 3 cultures and surrounded by both sea and the mountains, I am naturally inclined to enjoy both landscapes.

Currently upskilling in Web Development languages, Wix, Apex, German language.

About

SERVICES

Get Started

Available for in-house and freelancing Salesforce projects, Training & Learning content creation

Salesforce Clouds implementation, customisation, and support (Sales, Service, Experience, etc.)
Org Audits & Optimisation: Evaluating current CRM setup against best practices and market standards, clean up, streamline, and scale.
Process Automation: Updating Salesforce Org with high-impact solutions and automations to save time, reduce errors, and boost productivity.
Team Enablement: Training and documentation tailored to company setup and needs.
Strategic Consulting: Define & Align your Salesforce usage with business goals.

I blend technical depth, business understanding, and a human-centred approach

5 years working with Salesforce in cross-functional roles.
Deep understanding of both tech stacks and user needs.
Clear communication with stakeholders at every level.
Agile mindset, for continuous feedback, iterative delivery.
Streamlined communication & transparent project management.

Available for in-house and freelancing Wix projects, including consulting, design & usage training

Website Design & Development: Custom design, redesign, mobile optimisation, and tailored builds using Wix Editor, Wix Studio, and Editor X, aligned with brand and business goals.
Functionality & Custom Features: Advanced setups, including dynamic pages, custom forms, member portals, and database-driven content.
E-commerce Solutions: Full setup and optimization of Wix Stores, product catalogues, subscriptions, custom checkout flows, payment & shipping integrations.
SEO & Analytics Setup: On-page SEO, keyword structure, performance tracking, Google Analytics, and conversion setup to drive visibility and growth.
Integrations & Automation: Connect Wix with CRMs, email marketing, third-party APIs, Zapier, and internal workflows to streamline operations.
Client Training & Handover: Custom training sessions, documentation, and video guides to ensure your team can confidently manage your Wix site.
Strategic Consultation: UX audits, performance reviews, digital strategy alignment, and scaling support for long-term site health and growth.

I blend technical depth, business understanding, and a human-centred approach

Strong mix of design sensibility and technical skill, from visual systems to backend logic with Velo.
Clear and consistent communication with both technical and non-technical stakeholders.
Agile, client-centered workflow with iterative feedback loops and on-time delivery.
Focused on creating scalable, maintainable, and user-friendly web experiences.

Services

portfolio

An overview of the Salesforce training content, custom configurations, and Web Dev projects I coded.

salesforce projects

web dev projects

References

REFERENCES

Working with Andrea was such a great delight. He brought passion and fervor to his work daily. His Salesforce expertise are of the highest quality. Andrea expertise are not only based on multiple Salesforce certifications, but real world technical expertise.

When I had a question on what would be the best way to have a clear knowledge transfer about a particular topic; he would commonly find an easy way to quickly and accurately clarify a topic to the students. He is always looking to be on the cutting edge when it comes to the new technologies that are rapidly evolving in the Salesforce ecosystem.
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Alex Bass CEO of Breakthrough Health Cloud.de

James Reid

Contact-anchor

CONTACT

Germany